Car Insurance TV Ads

[steve2006]

Strange way to encourage customers to insure their cars with them but "Confused.cm" has an old Mercedes swerving to avoid a piano as the driver is not paying full attention to the road ahead which then spins out of control before sliding into a parking space and now we have Aviva with a lunatic taxi driver.

Would be interesting to see how they handle a claim when one of their customers tries the same stunt "as seen on TV" and writes their car off.

I think I'll be avoiding supermarket and McDonalds car parks more than I usually do!

[sorcerer]

I sometimes think advertising execs live in a strange parallel universe but none moreso than car insurance. That utterly stupid, nonsensical Moneysupermarket one with 'builders and strutters' just makes me want to hurl the telly out of the window. And the Go Compare ones too.

The only thing these companies have achieved as far as I'm concerned is to ensure I will NEVER use them!

[steve2006]

Same here, I now record all commercial TV station programmes on my DVR and then begin to watch them 15 minutes later ensuring I can skip all the ads and sponsorship bits.